Pressure to Upgrade the Sales System

Common Problems

  • Fail to achieve growth goals
  • Marketing/Sales need more alignment
  • Sales staff needs to increase
  • Need more qualified leads
  • Inaccurate data
  • Sales results not repeatable
  • Founder/CEO is top salesperson
  • Vast market opportunity dilutes company’s sales focus

Pressure to Improve

  • Faster revenue growth
  • Sales results holds back rest of company
  • Leadership under pressure to ‘fix sales’ 
  • Loss of market opportunities 
  • Growth requires scaling the sales team
  • Need to prove success selling to new customer segment
  • Lack of structure causes management headaches